Chicago Scholars Way

CSW - Stationary Set

Chicago Scholars has a new set of values called the Chicago Scholars Way and it needs a face. I crafted a flexible visual identity system that captures the spirit of the city and aligns with the organization’s brand guidelines.

First, I started with the Chicago Scholars logo and a list of things that make Chicago unique.

CSW - Color Values

CSW - Inspiration

CSW - Sketches

From there, I created several concepts:

CSW - Concepts

And this was what we ultimately created:

csw-branding.jpg

 

 

csw-branding-1.jpg

CSW - Stationary_E

 

CSW - BC_Twisted

CSW - PosterWall.png

CSW - Poster.jpg

Client: Chicago Scholars
Role: Designer